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I think every year Victoria Secret releases a new “Fantasy Bra” which is worth a few million dollars. Jewelers compete to be the one chosen to design and manufacture it; models are delighted to wear and present it; but no one is actually buying it! No one wants an uncomfortable diamond bra.

Anyway, Victoria’s Secret Fantasy Bra has a new twist this year, as it’s relatively comfy, according to the model wearing it. “Very sexy and very comfortable, and it doesn’t dig in,” praises the model, Karolina Kurkova.

This year’s Hearts on Fire Diamond Fantasy Bra is worth USD6.5 million and is studded with a total of 800 carats diamond — more than 2000 round diamonds, spread out across both breasts and on the straps, and a 10-carat diamond brooch right there in that sweet spot between those mountains of love.

Like this bra? Snap it up for just $6.5M

Tagged: victoria secret, diamond, bra